Business names that are a play on words seem to be a bit of a thing here. It's a rare day when I don't see at least one of these.
For my readers who aren't all that familiar with the Mormon church: it's common to address Mormon men using “Brother” as an honorific, together with their last name. So, for example, Joe Nelson might be addressed as “Brother Nelson”.
So I'd be willing to bet you that this lawn service was staffed by a group of Mormon men :)
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